In this episode of “Entrepreneurs, Executives & Eccentrics,” Trent Carter reveals the secrets behind expanding a groundbreaking telehealth addiction treatment service nationwide, navigating complex state laws, and the transformative power of Suboxone. Discover how Trent’s relentless drive and innovative approach are reshaping the future of addiction recovery, one state at a time.
Trent Carter is a visionary nurse practitioner and the founder of Renew Health, a physical clinic in Roswell, New Mexico, and Cured Nation, an innovative online telehealth service focused on treating substance abuse and mental health. With a background in house call services, Trent recognized the critical need for accessible addiction treatment, which led him to establish these groundbreaking services. Through his endeavors, he has navigated the challenges of expanding his business across state lines, becoming an advocate for full autonomous practice for nurse practitioners, and employing a diverse team to support his mission. From uprooting his family to embarking on this journey, Trent’s commitment to providing addiction treatment and improving lives continues to drive him toward ambitious goals, including expanding Cured Nation to all 50 states.
Below are the key takeaways from this episode:
- Self-Belief Over Competitor Myth: Trent Carter advises aspiring entrepreneurs to not overestimate their competition and to trust in their own capabilities, emphasizing the importance of diving in and figuring things out along the way.
- Navigating State Laws and Regulations: Carter discussed the complexities of learning and adhering to different state laws and regulations related to healthcare providers, hiring, firing, and credentialing, as vital steps to expanding his business.
- Effective Use of Suboxone: The conversation highlighted the significant impact of Suboxone in treating opioid use disorder, noting its effectiveness in eliminating cravings and providing a better quality of life compared to methadone, which has higher abuse potential and less flexibility.
- Telehealth’s Role in Addiction Treatment: Inspired by the accessibility and effectiveness of telehealth during the COVID-19 crisis, Carter founded Cured Nation. This telehealth service has allowed patients to receive addiction treatment from home, eliminating the need for physical visits to providers.
- Full Commitment to Business Growth: Carter stressed the importance of fully committing to new ventures, embracing discomfort, and facing challenges head-on. His dedication included significant investments in marketing and advertising to build brand awareness and led to the successful expansion of his business into multiple states.
Todays guest, Trent Carter, can be found online at:
Website: https://curednation.com/
LinkedIn: https://www.linkedin.com/in/trent-carter/
Your host, Scott Turman, can be found online at:
BrightRay Publishing: https://brightray.com/
Entrepreneur Website: https://scottturman.com/
LinkedIn: https://www.linkedin.com/in/scottturman/